Daisy London

Shopify website maintenance

Daisy London logo
2021 - present
Daisy London
Shopify, Shopify Plus, Development, Maintenance
United Kingdom

Nick, Ecommerce & Digital Manager

"I've worked with Lee at DWS on a number of complex projects across different ecommerce platforms and disciplines. He's fantastic at managing multiple stakeholder's expectations, taking an (often loose) brief and bringing it to life in a timely manner. I know I can always rely on him to add value when it matters most"

Project Details

Daisy London, a leading jewellery brand in the UK, approached us to provide maintenance services for their existing Shopify website. Nick, Ecommerce & Digital Manager at Daisy London, had previously worked with us on another project, where we delivered impressive results in terms of speed, professionalism, and knowledge. Impressed by our performance, he reached out to us again for their website maintenance needs.

As a digital agency, we understand the importance of a website's aesthetics and functionality in creating a lasting impression on customers. Therefore, our first task was to enhance the look and feel of the Daisy London website. We examined their existing website design and identified areas that needed improvement. Based on our analysis, we made necessary changes to the website, including updating and improving the overall layout.

After the initial improvements, our focus shifted to enhancing the user interface (UI) and user experience (UX) of the website. We began by studying the brand's design guidelines to ensure that our changes were consistent with their branding. We also analyzed the customer journey on the website and identified bottlenecks that needed to be addressed.

One area that needed improvement was the product page. The existing product page was lacking in detail and did not provide enough clear and concise information to users. We worked with them to improve the overall look and feel of the product page. The redesigned based on our input by adding more useful information such as material, size, and care instructions.

In addition to improving the website's functionality, we also worked on improving its performance. We optimised the website's loading speed, which had a significant impact on its search engine optimization (SEO) rankings. We also made the website amends in a mobile-friendly way, ensuring that users could access the website on any device, regardless of the screen size.

As we continued to work on the website, we collaborated closely with the Daisy London team to ensure that our changes aligned with their business goals. We provided regular updates on our progress.

Overall, our work on the Daisy London website was a great success. The brand has seen a significant increase in website traffic and sales, and customer feedback on the website has been overwhelmingly positive. We continue to work with Daisy London on an ad-hoc basis, providing ongoing maintenance and support for their Shopify website. Our collaboration with the brand is a testament to the quality of our work and our commitment to delivering exceptional results for our clients.

A few of our clients
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Clearwater Hampers Logo
Daisy London Logo
Mosquito Digital Logo
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